My aims for 2020

After looking back over 2019 (in this post), it’s now time to look ahead, and lay out what I hope to achieve over the next twelve months.

These aren’t resolutions, though. There’s too much pressure in that word, and it’s too easy to call myself a failure if I don’t keep to a specific resolution. Rather, these are aims. Some are specific, but others are more ambiguous. They’re realistic, though. And if I don’t achieve everything, then that simply means my aim was slightly off.


Writing

My first priority is to complete the sixth Dominions novel. I’m currently in the first round of edits, and things seem to be going well, so I’m aiming for an April release.

And then, I need a break from Dominions. I’ve already been throwing a few ideas around for a new series, and I’m going to aim to have a couple of books finished by the end of the year.

I’m continuing to write short stories, and 2020 should see the hundredth of these, along with the fifth Millenary anthology. In my mind, I always saw this as a good time to stop, but I don’t want to stop writing short fiction. It’s great fun, and also an excellent way of pushing my writing. So, once I have all hundred shorts out, I’ll change things up a bit. I might scrap my thousand-word limit, and possibly aim for one story a month rather than one every two weeks. I’m not sure yet.


Marketing

This is something I struggle with, but my mindset on marketing has been shifting over 2019. Rather than seeing it as an attempt to get punters to part with their money, I now see it as a quest to put my books in front of readers who are likely to enjoy them. Selling my books should be mutually beneficial‌—‌I receive some financial recompense for my time, effort and money in producing the books, and readers receive a few hours of entertainment.

Over 2020, I’ll make a concerted effort to improve in this whole area. I’ve recently started Mark Dawson’s Ads For Authors course, and will be attending the Self-Publishing Formula conference in London in March. And I’ll continue to read books, listen to podcasts and watch webinars to keep on learning.

But learning is useless without implementation, so I’m going to put time aside each week specifically for marketing activities. This could be setting up and analysing ads, or seeking promotional opportunities, or contacting other writers, or any of the other ways I could help my books reach potential readers.


So, a quick summary. Over 2020, I will:

  • complete and publish the sixth Dominions novel
  • start a new series, and have at least a couple of books ready by the end of the year
  • become far more focused on marketing, setting aside time each week to work on helping my books reach readers who will enjoy them

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